Marketing short-term rentals takes time and energy, and it’s definitely not one-size-fits-all; what makes one property shine can fall flat in another corner of the world.
That’s why, if you subscribe to our blog, you'll receive a weekly blog summary of the latest and greatest advice, best practices and thought leadership posts from former property managers and industry experts. There is a lot we can learn from each other, and we try to share the best with you.
To expand your understanding of short-term rental marketing, as well as the highs and lows of being a manager and owner, we also recommend going right to the source with five of our favorite vacation rental blogs.
Matt Landau’s straightforward writing style and hands-on approach to vacation rental marketing have made him an industry expert and guest blog contributor to popular sites like HomeAway and FlipKey. After starting as a standard written blog, he's grown his presence to a video, podcast and even a TV show!. He’s a veteran in the short-term rental industry, having owned and operated vacation properties in Panama for over ten years, and isn’t afraid to share what’s worked for him — or what flopped.
Formerly of Cottage Blogger fame, Vacation Rental Formula's Heather Bayer knows the ins and outs of running a successful vacation rental. She’s managed properties from afar, and at one point owned and rented five cottages; now she has her own rental management agency in addition to renting a cottage. She shares everything from lessons learned during her own travels, to technology and security considerations. Heather's Vacation Rental Success podcast has been a hit among property managers and owners alike, interviewing entrepreneurs and influencers from across the industry. Bayer's blog and podcast is a must for property managers and owners of all sizes.
Jasper Ribbers started listing his Amsterdam apartment on Airbnb back in 2012. Since then, he has written the playbook (literally) on how to prepare your properties for Airbnb, be a hospitable host and earn bookings. If you are new to the channel, his Airbnb Starter Guide is a great place to begin, but his blog and podcast are favorites amongst the MyVR team!
Rob Dix and Rob Bence are experts in real estate, having authored four best selling bookgs. The two Robs' podcast receive 180,000 downloads per month, covering topics from industry news, to getting started in property investment. While focusing primarily on property investment, they delve into short-term rentals often.
The BiggerPockets blog and podcast covers everything real estate, from investing, to marketing and personal finance. Brandon Turner and David Greene host the BiggerPockets Podcast, interviewing investors and entrepreneurs in a casual yet insightful manner. The podcast isn't entirely focused on short-term rentals, but it is the place to go to learn about the industry from a macro level.