This topic recently came up in Matt Landau’s Inner Circle forum, and these two posts are based on information I shared there. If you aren’t already participating, check out the Inner Circle forum or connect with Matt Landau’s Vacation Rental Marketing blog.
In my last post, I called autoresponders “the secret weapon most vacation rental owners ignore,” explaining that adding them can save time, improve professionalism, and increase conversion rates.
As an owner, I like to know that every inquiry gets a response — even those that aren’t likely to convert because they fall outside my renter criteria. You can spend a lot of time responding individually to people who aren’t a good fit for your property, or you can use autoresponders to free up that energy so you can focus on your actual guests.